
Tackling today’s device access and ownership challenges
Access to high-quality tech is increasingly important but traditional ownership models can often create barriers. High upfront costs, rigid contracts, and high-interest financing make it harder for people to upgrade.
At the same time, people are becoming more aware of the affect linear consumption patters can have on the environment, and seek alternatives to the constant cycle of buying and discarding devices. Consumers no longer expect just better products, they’re looking for services that simplify their lives and ideally solve several issues at once.