Foxway is recruiting Apple’s Sales Manager

Foxway raises the level further and is recruiting Ove Lidström for the role of responsible for business development and the development of new innovative offers for the Nordic market.

Ove Lidström has a solid experience of leading roles in the IT- and telecom industry. Ove comes most recently from Apple, where he has been Sales Manager for many years and thus an important part of the Swedish organization’s success, particularly within the school- and business market.

– It is with great pleasure that we welcome Ove to Foxway. We have a strong and well-established relationship with Apple for many years, where we have closely seen Ove’s professionalism and ingenuity, says Martin Backman, CEO of Foxway Group. We are now investing further in customer-oriented solutions. Ove will be an important piece of the puzzle in the development of existing services, but also in the work of developing completely new offers for the Nordic market.

Foxway has made a strong growth journey in recent years. During this year, the company will invest further in, among other things, the service Your Choice. Ove Lidström will play a central role in this development. Your Choice is about letting the individual employee make their personal choice of digital tools. The benefits of the service are several, not least the flexibility and influence over everyday life the employees get, but also the efficiency this adds to the company. The offer is also very well in line with Foxway’s sustainability work and their strong profile in that field.

– In my various roles at Apple, I have had the privilege of working closely with several of the key people behind Foxway. Together, we have laid the foundation for every student in Sweden’s schools to have a personal iPad or computer for their learning. Getting closer to the customers and closer to the executive decisions is something I’ve been looking forward to for a long time. It will be a pure pleasure to be a part of Foxway’s strong growth journey. I believe that I will be able to contribute with further innovation and to continued strong growth in the coming years, says Ove Lidström.

Ove will start his position at Foxway in May.

For questions, please contact:
Martin Backman, CEO of Foxway Group

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